2020 Priorities

There is no better investment for a business or professional firm than membership in the Aberdeen Area Chamber of Commerce. We work to connect member businesses in Aberdeen and across the county. Acting as the voice for Aberdeen business for 135 years, the Chamber represents over 630 members.


Committee Work

In an effort to increase volunteer engagement and outreach to our members, the Aberdeen Area Chamber of Commerce will make the following changes to exiting Chamber committees. An annual committee planning retreat where measurable goals and priorities are established by committee will be held in January 2020:

1. Implement the following new committees:

  • Advisory – develop team (5-8) to evaluate local, state, and national issues and what effects they have on Aberdeen businesses and the community. The group reports to the board of directors every other month;
  • Membership – Committee will work with the Director of Member Services to review tiered dues strategies, evaluate current membership benefits, develop new benefits and /or partnership, and focus on recruitment and retention; and
  • Mentorship – Develop structured pilot program for implementation in 2020 or 2021.
2. Reduce meeting schedule for the following committees: Enhance Aberdeen, Transportation and Military & Veterans.

3. Change structure of the Community Affairs Committee to monthly luncheons with board members hosting and encouraging participation amongst their peers. A tentative schedule would include:

  • January 9, 2020 – State of the Universities – Dr. Tim Downs, NSU and Dr. Paula Langteau, PC
  • February 6, 2020 - State of the City Address - Mayor Travis Schaunaman
  • March 5, 2020 – Aberdeen Home Builders Association – Rachel Dix
  • April 2, 2020 – SD Chamber - David Owen with Legislative Wrap-Up
  • May 7, 2020 - SD Department of Labor – Marcia Hultman
  • June 4, 2020 – Rideline Update - Tom Wanttie
  • August 6, 2020 - Aberdeen Development Corporation -Mike Bockorny
  • September 3, 2020 – Aberdeen Police Chief – Dave McNeil
  • October 1, 2020 – Aberdeen School District – Dr. Becky Guffin
  • November 5, 2020 – SD Chamber - David Owen with preview of 2021 Legislative Session
  • December 4, 2020 – Pre-Legislative Luncheon

Membership Objectives

We will further strengthen our relationships with members by increasing interaction, communicating benefits of membership, and providing education on issues affecting them. With that in mind, here are the objectives for 2020:

  • Increase awareness of Chamber benefits, programs, meetings and events through social media platform;
  • Continue evaluation of the dues structure and membership benefits and develop new strategies;
  • Incorporate “family” friendly events and/or childcare within existing events such as BAH, EDGE, etc.; and
  • Expand number of EDGE events and incorporate “Topics of the night” to increase education and partnerships.

Organizational Objectives

We continuously work to evaluate our organization and its events, efforts, programs, and committees to meet the needs of our membership and the community. For 2020 we will:

  • Work with the Aberdeen Development Corporation on determining feasibility of co-location;
  • Work with the Aberdeen Development Corporation, Aberdeen Area Convention and Visitors Bureau, and Aberdeen Downtown Association on joint strategic planning;
  • Develop new Chamber website;
  • Implement quarterly membership surveys on advocacy committee issues, membership benefits, etc.;

Community Development Objectives

We will champion our community’s successes and support issues and opportunities that will improve our community’s quality of life while enhancing the growth and development of our region. In 2020 we will:

  • Partner with the Aberdeen School District and Aberdeen Development Corporation on Governor Noem’s Week of Work program in April 2020;
  • Implement events and awareness around Manufacturing Week in 2020;
  • Promote a healthy community by promoting community resources, opportunities and educational efforts;
  • Expand the #LIVELOCAL57401 campaign in 2020 to include increased advertising, promotional videos and potential partnerships amongst locally owned businesses;
  • Implement new branding on behalf of the community with new logo and slogan;
  • Develop new Aberdeensd.com website;
  • Continue supporting and providing resources for community and regional initiatives including 1 Million Cups, Big Idea Competition, Leadership South Dakota, etc.